项目简介

中恩工程技术有限公司（由原广东恩菲工程技术有限公司更名而来）是一家专业的市政工程设计公司，团队始建于2005年，是广州市重要的工程设计团队之一，具有市政公用行业专业设计甲级、风景园林工程设计专项甲级资质。公司业务涉及城市路桥及隧道工程设计、城市市政管网工程设计、电力工程设计、景观工程设计及水利工程设计等。中恩品牌标识，在设计中提取品牌名称［中恩］的笔画特征，以工程行业特有符号［］巧妙地汇聚成一个“中”字，中间灰色的色块，代表中恩以客户为中心，坚持以人为本的核心理念，注重公司与客户的均衡发展。方形切角的设计阐释了中恩高速、稳健的经营机制，实现一站化、多元化的发展方向和经营目标；［］作为品牌符号进行延伸，不但具备了品牌基因与行业属性，并且在传播上解决了受众认知和记忆，也利于后期传播应用。标准字的设计，笔画利落、端正稳重，彰显出市政行业的稳重大气，符合中恩所传递的企业文化与内涵。色彩上采用工程行业特有的蓝色，呈现一种稳重、科技、国际化的视觉感知。

Project Description

Zoomtech Engineering Co., Ltd. (renamed from the former Guangdong Enfei Engineering Technology Co., Ltd.) is a professional municipal engineering design company. The team was founded in 2005 and is one of the important engineering design teams in Guangzhou. The industry specializes in designing Class A and landscape engineering design special grade A qualifications.
The company's business involves urban road and bridge and tunnel engineering design, urban municipal pipe network engineering design, power engineering design, landscape engineering design and hydraulic engineering design.Zhong En brand logo, in the design to extract the brand name [Zhong En] stroke characteristics, with the engineering industry-specific symbols [] cleverly gathered into a "middle" word, the middle gray color block, representing Zhong En customer-centric, Adhere to the core concept of people-oriented, pay attention to the balanced development of the company and customers. The design of the square chamfer illustrates the high-speed and stable operation mechanism of Zhong En, realizing the development direction and business objectives of one-stop and diversification; [] as an extension of brand symbols, not only has the brand genes and industry attributes, but also spreads It solves the audience's cognition and memory, and is also beneficial for later dissemination applications.The design of the standard word, the strokes are neat and steady, and the stability of the municipal industry is highlighted, which is consistent with the corporate culture and connotation conveyed by Zhong En. The color uses the unique blue color of the engineering industry, presenting a stable, technological and international visual perception.